During the annual Bathroom Blogfest, bloggers from around the globe write about the importance of bathrooms in the customer experience with photographs of great and terrible bathrooms. Their posts come from a wide range of perspectives that include sociology, marketing, research, psychology, environmental, customer experience, and user-experience design. Initiated in 2006 with nine bloggers, this year's event runs from October 28 to November 2, during National Kitchen and Bath Month.

Monday, October 15, 2007

Posts from Customers Rock!

Bathroom Blogfest 2007

Last year about this time, I was preparing for my keynote speech for the British Columbia Association of Integrated Marketers. In talking about the customer experience, I wanted to mention all potential customer touchpoints that could impact how customers feel about an organization. I found Stephanie Weaver’s blog, experienceology, and asked her for permission to use some of the bathroom photos she had...

Bathroom Blogfest: The Disney Experience

The Bathroom Blogfest takes place this week, and I am honored to be part of the contributing author list. As I am such a Disney fan, I decided my theme for bathrooms this week would be Disney bathrooms. Some are themed in amazing ways, some have really fun door signs, and some are yet to come!...

Bathroom Blogfest: Luxury Disney

Why are we looking at bathrooms this week? The customer experience truly spans all customer touchpoints, including the bathroom! If the experience is great throughout an establishment but the washroom is dirty, lacks supplies, or is unappealing, a customer’s impression of your brand will be affected. Disney has a very strong brand, and its bathrooms are generally kept very clean and tidy. Today I will show you a few pictures of exceptional bathrooms - luxury Disney...

Bathroom Blogfest: Door Signs

An important part of crafting a great customer experience is attention to detail. Today I am sharing some very creative signs which indicate the location of the bathroom door. They all align with the theming of the establishment or area in which they are found...

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